Information for advertisers

MEDICINE TODAY

Medicine Today (formerly Modern Medicine of Australia) has been continually published in Australia since 1957. Australia's only independent, peer-reviewed journal of clinical practice, Medicine Today is written by doctors for GPs and selected specialists.

The editorial content provides authoritative, practical clinical information covering all the major fields of medicine and is commissioned following discussions with the Board of Honorary Consultants and other senior consultants.

For advertisers, Medicine Today offers a highly effective way to reach GPs and key specialist groups in an authoritative, clinical environment.

• Frequency: monthly, 12 issues per year
• Reach: GPs, cardiologists, endocrinologists

Article reprints and reprint collections are also available for sponsorship.

Download our media kit:  MedicineToday_mediakit_2021

Recent research results

2015 syndicated readership results
2016 syndicated readership results 
2017 syndicated readership results 
2018 syndicated readership results 

2019 syndicated readership results

Are GPs the new digital disrupters?

CARDIOLOGY TODAY

Cardiology Today provides a topic-specific, focused publication for GPs that is also of interest to cardiologists and endocrinologists. Written by cardiologists and other specialists, the peer-reviewed editorial content provides authoritative, practical clinical information and is commissioned following discussions with the Editorial Advisory Board and other senior consultants.

Cardiology Today brings the most important clinical information to the forefront of doctors' minds in a quarterly publication devoted to cardiology.   Published in print and on a dedicated website www.cardiologytoday.com.au 

For advertisers, Cardiology Today delivers a dedicated cardiology environment to showcase products directly to a targeted audience. Cardiology Today is now a dedicated section within the Medicine Today journal.  Talk to our team today about advertising space and options. 

• Frequency: two issues per year
• Reach: GPs, cardiologists, endocrinologists

Article reprints and reprint collections are also available for sponsorship.

Download the Medicine Today Group Journals Media kit here

ENDOCRINOLOGY TODAY

Endocrinology Today provides a topic-specific, focused publication for GPs, endocrinologists and diabetes educators, delivering a dedicated, clinical endocrinology environment for readers. Published in print and on a dedicated website www.endocrinologytoday.com.au 

Written and peer reviewed by endocrinologists and other specialists, the editorial content provides authoritative, practical clinical information and is commissioned following discussions with the Editorial Advisory Board and other senior consultants.

For advertisers, Endocrinology Today presents a unique opportunity to showcase products directly to a targeted audience. 

• Frequency: four issues per year
• Reach: GPs and endocrinologists 

Article reprints and reprint collections are also available for sponsorship.

Download our other journals media kit here

RESPIRATORY MEDICINE TODAY

Written and peer reviewed by specialists, Respiratory Medicine Today is a topic-specific publication for GPs and other specialists. The editorial content provides authoritative, practical clinical information and is commissioned following discussions with the Editor in Chief, the Respiratory Medicine Today Editorial Advisory Board and other senior consultants. Respiratory Medicine Today brings the most important clinical information to the forefront of doctors' minds in a peer-reviewed publication dedicated to child health.  Published in print and on a dedicated website www.respiratorymedicinettoday.com.au

For Advertisers, the journal delivers a paediatric-specific environment to showcase products directly to a targeted audience. 

• Frequency: biannual, 2 issues per year.
• Reach: GPs, Cardiologists, Respiratory Medicine Specialists, Allergists & Immunoligists,  

Article reprints are also available for sponsorship. 

Download our other journals media kit here

PAIN MANAGEMENT TODAY

Pain Management Today is a topic-specific, focused publication for GPs and pain management specialists.

Written by multidisciplinary pain management specialists, the peer-reviewed editorial content provides authoritative, practical clinical information and is commissioned following discussions with the Editorial Advisory Board and other senior consultants.

Pain Management Today brings the most important clinical information to the forefront of doctors' minds in a biannual publication devoted to pain.

For advertisers, Pain Management Today delivers a dedicated pain-specific environment to showcase products directly to a targeted audience. Pain Management Today is now a dedicated section within the Medicine Today journal, and on a dedicated website https://painmanagementtoday.com.au  Talk to our team today about advertising space and options. 

• Frequency: biannual, two issues per year
• Reach: GPs, neurologists, rheumatologists and other selected pain management specialists

Article reprints and reprint collections are also available for sponsorship.

Download our other journals media kit here

DERMATOLOGY COLLECTION

Launched in May 2016, and following on with a second issue in December 2016, this new title brings advertisers the opportunity to reach not only GPs (piggybacking Medicine Today), but also more than 500 Dermatologists and approximately 130 Immunologists and Allergy Specialists. Borrowing from Medicine Today's vast bank of peer reviewed articles, each Dermatology Collection will collate a selection of the most relevant and popular content in a purely dermatological environment, bringing you the opportunity to showcase your brands to the most relevant target audience.

Headed by the Editor-in-Chief and Chair of the Editorial Advisory Board, Professor Gayle Fischer, Dermatology Collection delivers a dedicated, dermatology-specific environment to showcase products directly to a targeted audience.

• Frequency: two issues per year
• Reach: GPs, dermatologists, allergists & immunologists

Download our other journals media kit here

ONLINE ADVERTISING

medicinetoday.com.au offers doctors and other HCPs a broad archive of peer reviewed clinical material. All content published in the print versions of Medicine Today, Cardiology Today, Endocrinology Today, Pain Management Today and Respiratory Medicine Today is available to registered users. Each journal has its own dedicated stand-alone website.

Make sure your online strategy includes space on Australia's fastest growing online clinical resource for today's doctors and the doctors of tomorrow.

Download our media kit:  MedicineTodayONLINEMediaKit_2020.pdf

NEJM JOURNAL WATCH

Medicine Today is the advertising representative for Australian corporate sponsorships of the Journal Watch series of newsletters.

NEJM Journal Watch newsletters are monthly clinical html newsletters published by the Massachusetts Medical Society, owners and publishers of the world renowned The New England Journal of Medicine.

NEJM Journal Watch newsletters are topic-specific collections of summaries and comments on the most relevant medical research published, offering practising doctors a fast and efficient way to keep up with current research without the time and expense required to read dozens of medical research journals.

NEJM Journal Watch newsletters covering a variety of specialties, and topics within those specialties, are available immediately for sole sponsorship in Australia:

Monthly newsletters:

Journal Watch Cardiology

Journal Watch Hospital Medicine

Journal Watch Infectious Diseases

Journal Watch Neurology

Journal Watch Oncology and Hematology

Contact a member of our sales team for more information on available titles.

MEDIA KITS

To advertise in any of the above publications, contact a member of our advertising team and take a look at our current media kits below.

Medicine Today media kit

Other Journals media kit

Prue Anderson Group Sales & Marketing Manager Ph: 02 9908 8577 Mob: +61 410 317 059

Sarah Wylie Business Development Manager Ph: 02 9908 8577 Mob: +61 412 511 421